SEO (Search Engine Optimization) is a continuous process and
one which requires fast changes at regular intervals. However, 2 of the primary
ways, which can be considered the foundations of Finest SEO Services, still hold importance. These 2 ways involve targeting
the convenience of the 1. User and 2. the Search Engine Bots.
The Best SEO Companies know that targeting the convenience of
the user is of far more priority than targeting the bots. A page which is created
for the user, aided by links which bring in the relevant users, will bring in large
volumes of traffic, thereby improving the rankings of the websites. Though this
process is time consuming, it is still a vital step for long term SEO Solutions.
A website, which cannot be read easily by a user or cannot provide the solutions
to the user’s original inquiry, will soon become a deserted ghost town. Retaining
top spots in the SERP for long, just on the basis of the other tactics, without
the aid of a healthy number of visitors, is not a feasible task.
The next area, which should get the attention of the SEO, is
the On-page SEO. These involve the coding of the website which is read by the
search engine bots during crawling. Making sure, that the targeted keywords are
captured by the bots, holds significance for a high performance in SEO. A keen observation
of the latest happenings in the industry is a must for any SEO Agency looking to provide Top SEO Services
to its clients.
Now, since the convenience of the user is also the primary target
of the search engines, some may argue that both are one and the same. However,
the recent fiasco, in the case of “content in the tabular format” has shown
that, both them can be as different as chalk and cheese. Google has recently stated
that the content in the tabs, which is not visible by default, may not be
considered by the bots. This means that though the tabular format may be more
organized for the user, the bots may still leave it untouched. The Top SEO Agencies
know how to maintain the balance between the convenience of both the users and the
bots.
